Weekend Reading

For my debut on the slopes - first time in (eek) 3 years...
Squaw daily snow report

For après-ski, DRANK?
Slowdown, by Ben McGrath, The New Yorker

The cold-weather way to deal with frenemies:
NJ police: Woman's ex-friends used cold as weapon, by Victor Epstein, Associated Press

Happy Superbowl 43! Enjoy the ads...


Wednesday Reading List

7 simple steps to iPhone music-making enlightenment: Compose, record, create and busk, by Tom Porter, MusicRadar.com

How to overhaul Detroit's business model, by Eric Schwalm, Mark Gottfredson and Ted Rouse, Forbes

Cornell takes $1.4B hit to endowment, announces cuts and ups tuition, by Meredith Kolodner, New York Daily News

Virgin: the world's best passenger complaint letter?
, Telegraph


Can't Have Peanut Butter Without Jelly...

Cosby Show, Season 2 "The Juicer"

The World's Best Job

There's been a lot of buzz around the recently dubbed "Best Job in the World" - caretaker of the Great Barrier Reef. While I can't argue - sunshine, sandy beaches, tropical fishies and such sounds like the life, I would argue that Professional Lego Architect takes the big prize...

Legoland Replicates Inauguration, Yahoo! News


The Definition of a Bad Break-up

Jimbo Wales dumps lover on Wikipedia: eBay hath fury of woman scorned, The Register

So I'm nearly a year late catching wind of this, but it's hysterical and bears repeating...

To summarize: Jimmy "Jimbo" Wales, founder of Wikipedia, breaks up with his girlfriend over the popular online encyclopedia. She retaliates by selling his crap on eBay. Priceless.

Note to self: don't get involved with the founders of social media sites or ex-pundits who also happen to be bat-shit crazy. You'll lose your dignity, and your shirt.


Why to Avoid Talking Sh** About Your Client on Twitter:

In case you needed another reason to avoid Facebook/Twitter/etc, check this out: How Not to be a Key Online Influencer, DavidHenderson.com

I hope Ketchum got smart and fired that man. This whole scenario feels very 2004 - haven't we all learned not to photograph ourselves in compromising situations or post blasphemous comments about friends/family/co-workers/clients/anyone else we wouldn't want to know what we really think? You'd think someone who gallivants as a social media expert would be acutely aware of these rules...

I couldn't help but post my reaction to the following comment from the author:

.. this lack of transparency and openness is troubling, in my opinion, especially for a large public relations firm.

Right, about as shocking as declaring Hugh Hefner has a penchant for blondes.

While a lack of transparency in any aspect of business is troubling, it’s not all that surprising in the world of PR. The industry, in many cases, prospers from reshaping the truth to make it appear like something else. “Spin” is biased by definition, and more often than not, disingenuous.

Mr. Andrews has no business speaking on the use of social media, period.

Inauguration Influx

I deeply regret missing out on Obama's inauguration. Despite the fact that the human-to-bathroom ratio was something obscene like 6,000:1 (aka I'm sure that whole city still smells like a toilet) and housing was beyond unaffordable (an acquaintance rented her junior one-bedroom for 3 days for $9,000!) - it was probably the event of my lifetime.

I'm not the only one that felt that way. As this image from boston.com demonstrates, the inauguration ceremony drew a crowd like no event in history...


Godin, Google and Good Libations

Seth knows competition.
In Search of Competition, by Seth Godin

Spain knows art.
Google Earth Is Zooming In On Spain's Art, The Wall Street Journal

San Francisco know liquor.
In San Francisco, a Cocktail Is Not Just a Drink by Gregory Dicum, The New York Times



As I sped through Civic Center station on the way to work this morning, I did a double take. Is that Barack and Malia plastered next to the newly rebranded Tropicana orange juice bottle? Oh wait, no, that's just a couple of models that happen to look exactly like them in a familiar pose.

I get that everyone and their mother is capitalizing on America (and the world's) big love for the new prez. Why not? His charisma is infectious. He's probably the greatest guy I could ever hope to know. But the "Squeeze" OJ campaign feels a bit gratuitous...

I see TMZ agrees. (see Yes We Tropicana) They offer the following update:

A rep for Tropicana tells us, "While the similarity was unintentional, it's good to hear that the images in our new Tropicana campaign entitled "Squeeze, it's a natural" are resonating with consumers and are reflective of American families - even the first family. We're glad to see they squeeze too."

Unintentional, puh-lease.


Random Multimedia Entertainment...

Nice Clean White from DaBrainkilla on Vimeo.


It's a Beautiful Day in this Neighborhood...

Ocean Beach, San Francisco
January 11, 2008


What I'm Listening To, archive

* Lullaby + Exile - M. Ward
* Vista - Shugo Tokumaru
* The Get Go - New Young Pony Club
* Flightless Bird, American Mouth - Iron & Wine
* Michael, The Lone Archer of the North Shore - Deastro
* Monsters - Band of Horses
* Pocketful of Money - Jens Lekman
* Made Up Lovesong #43 - Guillemots
* La La La - The Bird and the Bee


ONIONs Make Me Cry

Apple Introduces Revolutionary New Laptop With No Keyboard
The Onion


What's for Dinner: Halibut in Parchment

Asian-Style Halibut in Parchment

1 small head bok choy, thickly sliced, or 4 baby bok choy, ends trimmed
1 red bell pepper, thinly sliced lengthwise
4 6-ounce halibut fillets
1/2 teaspoon black pepper
3 scallions (white and green parts), thinly sliced on a diagonal
Zest from 1/2 orange, cut into matchstick-size strips
3 tablespoons low-sodium soy sauce
1.5 teaspoons rice vinegar
1.5 teaspoons sesame oil
2 teaspoons grated ginger root

Heat oven to 400° F. Tear off four 15-inch squares of parchment paper or aluminum foil and arrange on 2 baking sheets. Divide the bok choy and bell pepper evenly among the squares. Place a halibut fillet on each mound of vegetables and sprinkle with the black pepper. Top with the scallions and zest.

In a small bowl, combine the soy sauce, vinegar, oil, and ginger. Spoon the mixture evenly over the halibut. Top with 4 more squares of parchment or foil and fold the edges over several times to seal. Bake for 15 minutes. Transfer each packet to a plate. Serve with a knife to slit the package open, and be careful of the steam that will escape.

Tip: This beautiful meal works just as well with other types of seafood. Next time, try cod, salmon, sea scallops, or peeled and deveined shrimp.

Makes 4 servings.
From Real Simple.


What's for Dinner: Brian's Beans


1 - 1.5 cups of black beans or "turtle" beans
1 - 1.5 cups white long grain rice
1 - 2 green bell peppers
1 large onion
1 - 5 cloves of garlic
2 bay leaves
3 tbsp olive oil
S + P


- Soak black beans overnight (at least 10 hours but not more than 13)
- Drain, rinse and put in water (couple inches above) in a pot
- Over medium heat w/ salt, come to boil then cover, stirring occasionally
- Cook until all are tender (add water as you go)
- While they're cooking, sauté onions, garlic, S+P, peppers
- When done, add vegetables into beans (leave water in, about an inch above bean line)
- Add uncooked rice and bay leaves
- Cover, cook for 1/2 hour over medium-low heat until rice is absorbed and tender
- When done, add 2 tbs of olive oil and stir -put into fridge to cool

Makes dinner for a week. Seriously.
Don't eat the bay leaves.


The Final 00s

Besides the fact that 2009 sounds like a freakishly futuristic year and it will take me until mid-March to adjust and write the date correctly, it's unfortunate for novelty accessory manufacturers and the sad folk who don chachki glasses like the ones below. Only 361 more days of those... Boo hoo.

(Image courtesy of FlyingRatNYC)


To experience a very cool interaction, check out Telescopic Text, and click on the highlighted words...


Everything is going to be ok...

[ok] from crowcrag on Vimeo.